Internal Deal Hub · Sell-side · Phoenix AZ area
Puddle Pool Services
Owner-operator sell-side — commercial nighttime pool servicing, Arizona. Jeff, age 47, seeking an exit due to health limitations.
Revenue
~$295K
2024 actuals
Properties
16
Commercial clients
Service Model
Nighttime
Differentiated niche
Key Contractor
16 yrs
Long-tenure anchor
Opportunity
Jeff is looking to sell his commercial pool service business in Arizona due to health limitations — stroke history and heat sensitivity limit his continued operations through Arizona summers. The business focuses on nighttime commercial pool servicing for approximately 16 commercial properties (hotels, property managers) at $500–$1,000/month each. Revenue was approximately $295K in 2024, projected $300–375K in 2025. Key assets include a long-tenure contractor (16 years on team), strong client relationships, and a differentiated nighttime service model that most competitors do not offer. Lead flow is entirely referral-driven. Jeff will provide QuickBooks access for due diligence.
Intel from Meetings
- —"16 commercial properties at $500–$999/month each, implying ~$300K revenue"
- —"2024 revenue: approximately $295,000"
- —"Projected 2025 revenue: ~$300K–$375K"
- —"Nighttime service model — most competitors service daytime; differentiated positioning"
- —"Long-term contractor, 16 years on team — key person and retention risk to flag in diligence"
- —"Referral-driven lead flow — no active marketing, all word-of-mouth"
Diligence Flags
⚑ HIGH · Key Person Risk — Contractor
The 16-year contractor is central to operations and client relationships. Any buyer must have a retention plan in place. Departure of this contractor could impair service continuity and client trust.
△ MEDIUM · Seller Health Context
Jeff's stroke history and heat sensitivity are the stated driver for the exit. Buyers should understand this is a genuine health-motivated sale, not a business-performance concern. However, due diligence on owner-dependent operations is still required.
△ MEDIUM · No Active Marketing
All lead flow is referral-driven. A buyer who does not actively cultivate relationships faces natural attrition without a replacement pipeline. Growth upside is real but not yet unlocked.
Next Steps
- Ewing to engage a pool industry specialist and return with a valuation planpending
- Jeff to provide QuickBooks access for due diligencepending
- Proposal sent — awaiting Jeff's decision on engagementpending